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Case Studies

Real Results
From Real Teams

Content teams across the country use Nota to grow search traffic, lift social engagement, and give their people time back for the work that matters.

Across our customer base

  • +19%

    Ad Revenue per Article

  • +24%

    Pageviews per Article

Nota is a perfect fit for NPG’s digital first storytelling strategy. We love the fact that the tools are developed by and for journalists, and have found that BRIEF and DRAFT are especially effective at helping our journalists streamline the story pitching process. DRAFT has also been a game changer, allowing our teams to reversion broadcast copy into well-organized digital posts.

Michael Fabac

VP Content & Station Promotion

  • +312%

    Clicks From Search

  • +300%

    Users & Pageviews per Story

Nota has made integrating AI enhancements into our article optimization process a breeze. Everything we need to get the most out of each article - from search to social - is right in our workspace.

Cole Vandermause

Digital Marketing Coordinator

  • +60%

    Increase in Pageviews

  • +26%

    Newsletter Open Rate

The Washington Informer used Nota to transform its newsletter operation, cutting production time by 85% while increasing open rates by 26%. Digital readership grew by approximately 60%, driven by improved SEO and content optimization.

  • +25%

    Search Traffic

  • +15%

    Social Engagement

We were thrilled to find an AI tool developed by journalists that helped solve some of the actual problems in our newsroom - keeping up with social media algorithms, SEO optimization, etc. - while not intruding on the work that our journalists actually like to do, like reporting and writing.

Lacy Starling

President & CEO

  • +32%

    Search Traffic

  • +35%

    Social Engagement

  • +45%

    Productivity

I was excited to experiment with how Nota could help us become more efficient and begin to integrate AI into our processes. It’s helped us save time and improved our discoverability through search and social.

Keith Pepper

Publisher & Owner

  • +22%

    Search Traffic

We’re testing Nota’s AI tools in ways that support our work in serving our journalistic mission and readers. The SEO and summary tools in particular have sped up production tasks, allowing journalists to focus on reporting and writing news for our communities.

Jennifer Robillard

Director of Audience Initiatives

  • +1000%

    Social Media Interactions

  • +50%

    Productivity

Lee Enterprises deployed Nota’s AI suite across a handful of sites in its portfolio to amplify social media engagement and streamline content optimization. The result was a dramatic increase in social interactions and significant time savings on routine editorial tasks, enabling the team to modernize its digital strategy while reclaiming editorial capacity.

  • +39%

    Pageviews

  • +70%

    Productivity

One of California’s leading African American community newspapers, the Sacramento Observer integrated Nota into its workflow to cut pre-publish optimization time by 70% while increasing pageviews by 39%, allowing the team to focus more on community journalism.

  • +60%

    Productivity

  • +20%

    Social Publication

NOTA has helped simplify our workflow while improving our organic search traffic and engagement rates such as average engagement time per user.

Nota’s AI tools have significantly streamlined our content creation process, allowing my team to focus more on storytelling and less on repetitive tasks. But it only works this well for us because it’s a generative AI platform steeped in journalism - and it shows.

Brad Dennison

Director of Editorial & Policy Affairs, HFMA

Cases come from current and former Nota customers and partners.

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